400 – How to Attend Trade Shows to Get Wholesale Accounts with Jim Cermak

Would you love to get your products into local or regional shops and boutiques? Or do you dream of bigger wholesale opportunities? Either way, exhibiting at a trade show brings you face-to-face with buyers who are looking for new brands to feature in their stores. But what’s involved? How do trade shows actually work? Jim…

Tips & Talk 92 – How to Negotiate with Customers

Negotiating is a valuable skill to have. It’s made strongest when you think about and plan for it ahead of time. By having strategies and pre thought through actions in your back pocket, you won’t give away the house or feel taken advantage of. Instead, you can lead the conversation, offer options that fit the…

Tips & Talk 89 – It Only Takes 5 Minutes to Make a Major Impact

What would it be like if you could own a spot in someone’s mind where, whenever they thought of you, it brought up warm positive feelings. Wouldn’t it be something if you could have this effect on the people you interact with each day in your business? Imagine what it could do for your sales!…

Tips & Talk 88 – How Many Customers Do You Need?

How many customers you really need to reach your sales goals? Knowing this can help guide your sales activities and reduce the overwhelm that comes with ambiguity – not knowing where you’ll find people to buy your products and leaving things up to chance. This number is also the basis for gaining confidence because you…