Tips & Talk 83 – What Do I Say in My Newsletters?

Email serves a different role in your business than your website, blog posts or even social. Its goal is to keep you top of mind with customers to deepen the connection leading to repeat purchases. It’s also a tool to stay in touch with those who find you online or meet you in person. You…

390 – BOOST – How to Sell Products through Your Website with Wendy Duckett

Today’s topic is one that haunts many a product maker trying to find traction online. That is, after spending so much time and effort getting a website up and functioning, there’s no activity and therefore no sales coming from the site. So, if this is a struggle for you, you’re in luck! Because we go…

Tips & Talk 82 – How to Find Good Blog Topics

What should you write about in your blog when you’re a maker and sell your handmade products? Your blog should compliment your business goals in some way. Attract new customers, inform, educate, answer FAQ’s or share other information your reader will find valuable. Plus, the most important part … it should be SEO friendly. All…

389 – BASH – How to Handle Product Donation Requests

By nature of being a product-based business owner, you WILL be approached to donate to an event or cause at some point. It’s inevitable. And while I know in your heart that you’d like to give to everyone … as a business owner, you need to balance these requests with sound business choices. In today’s…

Tips & Talk 81 – Why NOW is the Time

Let’s talk about why now is the most opportune time to get moving on your business. If you’re just starting – it’s the moment to flip that switch on. And if you’ve stalled out or pressed pause for whatever reason – it’s time to reignite that forward momentum. Here are four reasons why you shouldn’t…