Sales/Marketing
Why We Give Gifts & How to have your Best Gifting Season Ever
Why do we give gifts anyway? I’m sure you’ve experienced the wonderful feeling that comes over you when you give a gift and see a friend’s face light up with excitement. But did you know that there are also psychological and emotional benefits associated with giving gifts? It turns out there’s a lot more to…
Read Full PostHow to have a perfect picnic
It’s picnic season! What a great way to enjoy the outdoors and spend quality time with loved ones. They bring you together with friends and family to share a meal, appreciate nature, and create lasting memories. But an amazing picnic experience doesn’t just happen, so let’s talk about how to have a perfect picnic! From…
Read Full PostLet’s Celebrate National Bakers Crafters Makers Day
If you’re a baker, crafter or maker, you know how much time … and heart … you put into your work. A lot! The results of what you do are one-of-a-kind and enrich everyone’s life by surrounding us with beauty and individuality. You chose this path as a small business, often missing out on holidays…
Read Full PostComplete Guide to Craft Show Preparation and Participation
Social media and online sales are one thing. But in-person craft shows, bazaars, and farmer’s markets still hold a solid place for sales and overall business growth. There’s absolutely nothing that compares to being face-to-face. If you’re new to exhibiting at craft shows or you’re looking to up your game, it’s important to approach this…
Read Full PostToday’s Online Craft Shows Offer More Than You Think
Do you remember the days when we could pack up our handmade products and head to a craft show across town or in another state—barely giving it another thought? Those were the days, weren’t they? Hopefully, by the time you’re reading this, they’ll be on their way back in your area … but keep reading…
Read Full Post